Exciting Luxury Looks. Roberto Cavalli brought out its images of sunglasses from the spring-summer 2013 campaign with the starring models Isabeli Fontana, Malgosia Bela and Sui He. Beauties come into sight in fashion house burning, silky and attractive designs which come in colorful patterns, prints and embelished details.
Each look evokes femininity and “animal attraction”.
This spring / summer 2013 Ray-Ban has prepared something really special for its fans. And as there is hardly a person who is indifferent to Ray-Ban sunglasses, everyone, read on!
You know, how it’s a good idea to have some universal accessories that match most of your clothes and are acceptable to be worn all year around. But if you are a kind of person who likes “here and now” kind of lifestyle – that’s not your way. In winter months you probably wear something that is truly wintery, and around June you feel like buying a few undoubtedly summer garments. Sounds like you? Then don’t miss spring / summer 2013 collection of Ray-Ban wayfarers.
Ray-Ban designers just injected a dose of new trends into the legendary wayfarer design. The new additions to Ray-Ban selection are presented in two lines. There is a Ray Ban Wayfarer Surf Up line employing Hawaiian floral pattern and Ray Ban Wayfarer Patchwork with the pattern resembling patchwork technique. It’s really original to get inspired by the pattern that is often used for making warm winter rugs to create summer eyewear, but in case of Ray Ban it really works.
One can choose between two designs: the one with the temples only patterned from inside and the other with unusual coloring embellishing the whole piece. These undoubtedly look more summer when, for example, black wayfarers. And they are way more original than colored wayfarers that feature just one hue.
It’s impossible to perceive the idea behind Ralph Lauren sunglasses from Spring / Summer 2013 campaign without considering the whole spring / summer collection. Obviously, the garments and accessories look great separately. But when put together into ensembles they sort of tell a story – a Spanish one, actually. The looks are inspired by southwest scenery, the Spanish rose, corrida and the bohemian style of Spanish artists. These are the four pillars of the collection. But you can see all that in the outfits without even reading the reviews.
Ralph Lauren decided to further emphasize the artistry filling of this collection with work-of-art accessories such as laser-cut leather belts, embellished shoes, embroidered footwear and bags with fringe.
It’s obvious that for such a colorful and bold collection, embellished sunglasses would be an overkill. That is why the three pieces of Ralph Lauren eyewear collection for spring / summer 2013 feature elegant shapes and muted colors: beige, tortoise, black and brown.
Round lenses paired with cat-eye plastic frame represent Ralph Lauren’s vision of timeless elegance – something that a girl with creative mind is likely to opt for. It’s often hard to find a pair of fancy sunglasses to complete an evening look. Well, it seems like such sunglasses have recently been created – the black cat-eye sunglasses go well with sumptuous evening gowns.
Sports and outdoor enthusiasts will fall head over heels for the new PUMA Eyewear collection. This collection, debuting at International Vision Expo East this week, includes 15 eyeglasses and 10 sunglasses that are geared toward fashion forward, active individuals.
Inspired by the PUMA motorsport legacy, this collection fuses high-tech materials with sophisticated minimalist detailing to provide a smooth and aerodynamic feel. Design elements include metal-rubber frames, colored lenses, dynamic shapes, cut outs and the signature PUMA logo.
After the variations on a theme of geisha in XXI century, Miuccia Prada chose the course of the opposite idea in a new Prada sunglasses from the Milan Runway Show Fall – Winter 2013 / 2014.
It’s impossible to predict that Miuccia will introduce to fans next time, but we certainly could say it would be the great success. We can’t dare to argue with others fashion critics, a new eyewear line from Prada looks wearable, designed in the iconic forms from the 40’s and 50’s for the Fall – Winter 2013 / 2014 season.
Someone has compared the new looks with the old movies from Alfred Hitchcock’s thriller. The heroines catwalk down from the screen to the audience. We adore that Miuccia Prada does, her point of view, fresh decisions and totally controversial looks.
To capture the essence of Porsche Design Eyewear from Spring / Summer 2013 collection, you should know some story behind the brand. What do you think a company is supposed to do when it has a surplus of creativity, know-how and skills? It should definitely expand its business! That’s the scheme followed by Porsche that in 1972 got a new subsidiary called Porsche Design Group due to the initiative of Ferdinand Alexander Porsche (the grandson of the Porsche founder). Porsche Design now releases a whole range of luxury accessories from key chains to luggage pieces and of course perfect quality Porsche Design Sunglasses. This way the brand represents the whole lifestyle rather than just one of its aspects.
The behind-the scenes video of Porsche Design P’8000 Sunglasses 2013 gives you an insight into Porsche Design eyewear collection for spring / summer 2013. This collection perfectly complements the existing Porsche Design P’8000 items with twelve new eyewear designs. We are going to draw your attention to a few outstanding pieces from this range.
P8552S is a nice variation of aviators with a double bridge and adaptable ear loops. The sunglasses employ innovative Beta-Titanium for the frame and polyamide for the eye-rims.
Cameras can do more for eyewear brands than just capture the new designs during photo shoots. When nice vintage cameras get into the hands of Persol designers, they serve them as an inspiration for an amazing eyewear collection.
Persol Reflex Edition recently released by Italy-based eyewear brand is sort of a tribute to analog cameras and black-and-white photography.
Three eyewear items: two sunglasses and one optical model bear close resemblance with front designs of old cameras. All the glasses are unisex and feature sleek design: ergonomic high hinge, ultra-light temples, acetate fronts and a signature arrow symbol that the brand came up with in the 1930s.
There is a variety of lens colors as well as frame colors to choose from. The frames feature black, green and havana hues, whereas lenses can be of brown, grey and green colors.
To celebrate a quarter century from the unique Oliver Peoples design, Larry Leight – the company’s creator and creative director – is launching an exclusive edition of models influenced by sketches he drew in 1989. Upon showing on the anniversary, and sorting through his individual archive, he found the pictures and felt they were excellent to create to life in the honour of the milestone.
The models in these sketches are too contemporary for the course of the trademark in the late 80s- which centered on more intelligent eye wear – however their time has come. They symbolize the historical past of a brand that became popular without needing to display its logo. Less is much more is the recipe for achievement for this Californian eye wear designer.
The organization opened its first store in 1986, on the famous Sunset Boulevard in West Hollywood, first starting with a variety of American-made frames from the years from 1920 to 1950, purchased by Larry at an home sale. The strange name, Oliver Peoples, was discovered on a receipt and was the ideal name to honor who they reasoned had been the first kind owner.
Monday is universally considered the hardest day of the week – but definitely not by those working for Oakley. Because today, Monday, April the 1st, is the time when the renowned sports eyewear manufacturer launches its new product created in cooperation with Mark Cavendish.
If you follow the major cycling events you probably know that being the road cycling world champion, Mark Cavendish was the one entitled to wearing the rainbow jersey in 2012. He has set numerous records during Tour de France events and is eager to keep up his outstanding performance.
The signature series RadarLock™ sport performance sunglass doesn’t only bear the name of the renowned sportsman – Mark Cavendish has contributed some ideas which have made this piece of sports eyewear truly unique. It’s not accidental that one pair of lenses (altogether there are two) features an unusual paint. This color is in fact called Cavendish Green and is meant to represent the green of the jersey that the leader in the points competition wears during Tour de France. Jade Iridium lenses which are also ideal to wear when the sun is exceptionally bright are sure to drive Mark Cavendish to set new and new records. The other pair is G40™ lenses for less extreme weather conditions.
Oakley Switchlock™ Technology makes it possible to change the lenses easily. The glasses meet the strictest requirements that might be set by the keen cyclists and can be used in a variety of weather conditions. The sportsman wearing the sunglasses won’t be distracted by the blazing sunlight (Plutonite® lens material is responsible for 100% UV filtering) – just the ultimate comfort, the inspiring green shade – and that’s it. The Path shaped lenses provide venting for additional cooling effect.
When it comes to innovations Oakley is always a few steps ahead of its competitors. The Californian brand offers ultimate flexibility with its new Oakley Style Switch sunglasses.
There is no denying that on-the-go lifestyle requires using different types of lenses. For example, you are riding a bike and the light gets so unbearably blinding that the lenses you are wearing are not enough to protect your eyes. And you feel like changing them for something more powerful. Or – you feel like adding a modern touch to your style and wear colored lenses, but buying a new pair of sunglasses just because of the new trend seems unreasonable – that is when Oakley Style Switch sunglasses come to the rescue.
Each item of new Oakley frames come with an additional pair of lenses – and there is a lot to choose from. Bothprogressive and single vision prescription lenses are also available.
It’s nice to know that you can admire the same scenery in three modes: with a naked eye, with lens number one and with lens number two.
NW517S. Geometric inspired, this unique sunglass features laser cut edges accent an oversized cat eye frame front. Two tone colorations further accentuate the duality of NW517S, popping against black, matte black, coffee horn, and bordeaux colorations.
NW519S model is inspired by the 1970s, sleek and stylish shades feature ombre colors improving the old-fashioned appeal. Subtly decorated on temples, the Nine West company logo plaque sits atop solid colors of dual decorated temples. Offered in black white, blonde tortoise, blue ombre, and rose ombre.
The French fashion house has designed truly elegant eyewear collection embodying chic femininity. But we can’t describe Nina Ricci eyewear without saying a few words about spring / summer dresses and the rest of the campaign.
The campaign video was created by Inez van lamsweerde & Vinoodh Matadin. Arizona Muse totally delivered the spirit of this ultra-feminine collection. In the video she is running with rose discs are floating around. And it turns out she is running towards a huge metal fan – that’s a really unusual situation when the massive fan is perceived more as an art object. The fan raises the flows of flower petals into the air. The video is created so skillfully that you can actually feel the breath of wind and smell the gentle sent of roses.
The campaign contains a large portion of pink – pink pumps, pink lipstick, pink roses and a pink sunglasses frame. The glasses are not featured in the video. Instead there are atmospheric campaign photos of Nina Ricci eyeglasses and sunglasses with pink floating disks on the background.
